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Placemaking

Activate is our placemaking team; specialists in the regeneration, repurposing, and enlivenment of property.

Places that connect people

As Workman’s placemaking consultancy team, Activate helps landlords and asset managers create more active, engaging places through insight-led audits, occupier engagement and destination marketing. This placemaking approach supports our wider commercial property management work by helping create places that occupiers, visitors and communities want to use.

We start by listening – to customers, occupiers and stakeholders – through place audits and mapping that inform each asset’s placemaking plan.

This gives you a delivery model that’s commercially sound and grounded in what actually matters: customer experience, local economies and genuine community benefit.

Retail, leisure and mixed-use

For retail, leisure and mixed-use destinations, we build marketing programmes that increase footfall, encourage longer visits and drive spend. We find productive uses for empty spaces, develop meanwhile strategies and help reposition assets through new branding, enlivenment and practical stakeholder engagement.

Offices and business parks

For offices and business parks, we deliver community management that brings occupiers together, driving engagement and satisfaction. From events and onsite activity, to health and wellbeing support, we shape experiences that make buildings collaborative workspaces.

Supporting communities

Whether it’s destination marketing, placemaking consultancy or occupier engagement, we create places that connect people and support the communities around them.

See how we can bring your assets to life

Activate
Activate moretown summer

Andrew Sparrow

Director of Placemaking